We all want to be SEEN, your About Page is the perfect page to SEE your people instead of only showing them who you are. Remember to keep both parts brief. This is NOT the time to write your life's story. You can save your stories for Instagram & blog posts. I generally write the About page in 2 parts.
The first part concerns you SEEing them as it relates to the problem you solve and how you solve it.
Showcase the problems they may not even realize are problems (as it relates to what you solve).
For example.... if you are guiding women towards health, organization, and weight-loss... your ideal clients may not even realize that the very thing they think they are doing to help with their wellness goals is actually working against them, so writing clear, accurate & applicable examples of what this looks like on the daily will allow your clients to be open to the solution you provide.
First, we educate on the problem and then offer a solution.
I'm JUNE
Ex. Hi! I’m June, a mom of two Greyhounds (dogs, not bus) and 20+ air plants (no, I’m not exaggerating). I have been entrepreneuring for over 10 years. I spent the first 5 years terrified of taxes and my to-do list. I was the definition of hustle, and it showed everywhere but in my bank account. I was tired, and anxious, my pants were so damn tight, and I barely had two pennies to rub together.
So I started stepping away from my computer more. I started to take walks for pleasure (not just for transportation) and eat meals requiring utensils. In short, I started to fill up my well with some wellness, and wouldn’t you know it… the other areas of my life began to become fuller too. I know how hard it can be to release control even though you so desperately want to, so I’m here to help you move toward change without feeling like the roof will cave in.
Hey,
WRAPPING UP MY WORKDAY AT THE OCEAN.
THAT BOUGIE BAR CART & PLANTS.
ALL THE HORSES
Forest Bathhing
Love that lasts
On my
board
VISION
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